Openai and Instacart are launching a grocery shopping experience inside Chatgpt, allowing customers to feed ideas, create grocery lists, and check out, all without leaving the chat interface.
This creates an existing partnership between Openai and InstaCart; More than two years ago, InstaCart launched An in-app AI search tool powered by Chatgpt, which helps shoppers ask questions about what to have for dinner or how to avoid food restrictions.
The relationship between Openai and Instacart seems to have ended only after the former CEO of InstaCart Simo Ransom – Who is already a member of the Openai Board – joined the company as CEO of the application in May.
Agentic commerce – the use of AI tools to promote shopping and make purchases on behalf of users – is a current priority for openai. The latest Dev day focused on the plan build application to chatgptSee rank-. In the early preview of the developers, the integration launched with applications like Booking.com, Coursera, Expedia, Fikma, Spotify, and Zillow; Therefore, Openai has announced a further partnership Target, Intuitand so on.
Leading up to this season of the year shopping, both Openai and Perplexity Announced an in-app feature that helps users make decisions about which products to buy – So, you can ask ChatGPT to help you find the best deals on gaming laptops that meet your criteria. Adobe predicts that AI-Assisted online shopping will grow by 520% this holiday season.
Despite the popularity of Chatgpt, Openai is not profitable, and maybe not For a few more years – if never. The product is resource intensive even though the subscription fee does not apply to the amount of computing the company needs to create its product. The agent’s commerce tool can give you another way to make money, because it will take the “unwanted”A small fee“While helping merchants make sales. But it will get shopping based on chatgpt all for that cost to make openai teeth.
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