Spotify is raising prices for its subscription plans in the US for the third time in three years, as it increases its monthly plan from $11.99 a month to $12.99 a month.
The company sends an email to paying users notifying them of the new prices, which can be applied from the next monthly billing cycle.
“From time to time the price updates in our market reflect the value that Spotify provides, so that we can continue to offer the best experience and benefit artists,” the company said in a statement. post a blog.
In November 2025, Financial Times reported that the audio platform is set to raise its prices in the US in the first quarter of 2026. According to the report, analysts from JPMorgan predict that this increase could increase Spotify’s revenue by $500 million.
The company has made similar increases in markets like the UK and Switzerland last year.
Spotify first raised prices in the US in 2023, starting from $9.99 per month to $10.99 per month. In June 2024, he made another lump sum of $1 per month in the individual subscription plans.
The company has more than 281 million paid users worldwide, and 25% are from North America, according to it results Q3 2025.
In addition to the US, Spotify raised prices in Estonia and Latvia.