Soulcycle co-founder sells humans to weight watches


In today’s version: Jane Fraser’s meeting with Trump, some dark horse candidates, and a startup hub that guides weight watches.

– Human hub. Two years ago, Soulcycle co-founders Julie Rice and Elizabeth Cutler started another business. This is called human, A way for people to have relationships– An informal group therapy that captures the spirituality of people taking Soulcycle classes with elements of leadership coaching and self-reflection.

Over the past few months, people have quietly turned to a new model: support groups for people taking GLP-1 drugs.

Now, people are closing down, and the company’s assets have a buyer: weightlifting watches. The initial 62-year-old weight loss community network, weight viewer itself Bankruptcy Under the leadership of the new CEO, it has eased its long-term debt burden and launched its strategic direction. Two years ago, it obtained the sequence, a telemedicine platform for prescription GLP-1. Now, the Weightlifting Viewer Program offers New options such as menopause support.

WeightWatchers has not disclosed financial details of the deal, but it is gaining people’s technology and platform and is using Rice as chief experience officer (Rice is a long-time member of the WatchWatchers board). She brought three employees (at one point, people were as many as 60 years old, but narrowed to one-sixth of them); Cutler did not join Weightwatchers. (“She’s happy to send this baby,” Rice said.)

“Community is what underpins this business as a whole, and today is more important, if not, than ever.”

Rice said that people’s GLP-1 pivots, while surprising, are surprising because of the right thing to look for the product market. Rice said people like to come to the community and people like to come to the community- we tried people, we tried couples, we tried motherhood, we tried single. “It’s just sticky. It’s just,” Rice said. Community is the most powerful tool to support “habit change.”

Soulcycle co-founder Julie Rice sells the assets of her latest entrepreneur to weightlifters.

As Chief Experience Officer, Rice will lead WhatWatchers to expand its long-term support group into virtual models. In 2024, Weightwatchers’ annual revenue was $786 million and ended with 3.3 million subscribers. WeightWatchers will continue to offer combinations, some of which are purely focused on GLP-1 users, a topic of discussion such as understanding pharmaceutical science, handling side effects, eating while receiving treatment, and supporting weight loss through exercise and strength training. As weight viewers try to keep up with the rapid changes in this category, Oral weight loss pills Coming soon-Rice will guide efforts to grow the community. She said the biggest lesson she taught in years to build people is that “people just want to be together.”

“It’s a very new category. It’s hard to find information. Your best friend won’t tell you that they’re taking these medications,” Rice said. “What I see in these rooms is people want a teacher. They want a best friend and they’ll tell them where they buy protein and which brands they like. They want cheerleaders. They want someone who says someone says, “You’re doing it right, you’re doing it well, you’re doing it well.” ‘I think these rooms can be everything people can do.

Emma Hinchliffe
Emma.Hinchliffe@fortune.com

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Also in the headlines

– Major conference. Citi CEO Jane Fraser met with President Trump yesterday. She offered the president a public offering for Fannie Mae and Freddie Mac, which is probably the largest public product in history. Priscilla Almodovar leads Fannie Mae as CEO. Bloomberg

– Contraceptive consequences. The Trump administration ordered the list of $9.7 million worth of birth control pills to the Democratic Republic of the Congo, Kenya, Tanzania, Zambia and Mali. The International Family Planning Federation reported that this would result in 174,000 unsafe pregnancy and 56,000 unsafe abortions. guardian

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– Huckabee Sanders and Healthcare. Arkansas Governor Sarah Huckabee Sanders faces face to face with CEO Sarah London. Republican governor accuses Medicaid and Medicare insurers of raising premiums – insurers are responding in part to political uncertainty surrounding the future of funding for the Affordable Care Act program. Bloomberg

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