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Meta introduces paid WhatsApp advertising, as the Big Tech Group Casthes of the world’s most famous memorization service.
On Monday, whatsapp, counting 200mn businesses over 3bn monthly active users, saying it turns around for a few months.
Ads that appear in the Messaging Service section, appear through the update tab on the left of the app screen, so they are kept separate from the chat conversation area.
“This is a long request that we are from businesses, and they care about those who preserve personal spaces,” says Nikila Srinivasan, Vice-President Messaging on Whatsapp.
The financial season First reported That parent company deals with how to introduce an WhatsApp advertising model at 2023. At the time, whatsapp report, report that the report is “not doing it.
Before whatsapp Captured on Facebook for $ 19bn in 2014, co-founder co-founder Brian Acton makes “no ad! No games!” a Company Mantra.
The group says the decision to break from long positions due to the present present “a space” for advertising that does not interfere with personal chats.
“People want to use WhatsApp more than coming close friends and family, and watch a year and someone who comes to this tab ..
In April, Meta reported better than expected resultsInvesting concerns with the investor formula to the US Donald Trump Tarat and unrelated to economic uncertainty can be exciting in economic advertising business.
Topping the WhatsApp ads can help META enlarged additional revenues, allowing GOct Tech Giant to monetize without marketing.
Alice Newton-Rex, WhatsApp product director, used to be told ft ThoseSApp’s problems are “most used product of world stories”. They allow users to post images lost after 24 hours. The Update tab attracts 1.5bn user each day, as company.
WhatsApp also identifies the ability to subscribe to canals, streams of exclusive content from creators, for a monthly fee. Some channels, such as from small businesses or brands, can also pay to be promoted to a feed in different accounts.
The company’s messages said, calls and status will remain last encrypted, which means that only sender and receiver can be able to access the content.
However whatsapp adds to use this basic information such as the user’s location, device language, which they are sorted and how they are serving, to see which advertisements.
