Laoopus’s golden sands pay


Buyers on June 27, 2025, outside the Chinese first store of Laopu gold – outside Marina Baby sands in Singapore.

CNBC | Victoria Yo

In Singapore / Beijing – Golden Jewelry, a new turn company participated in world fashionable giants with its first foreign stores.

Laopu Gold On June 21, he opened in Singapore, and outside the Tyny sands of Marina. According to the first two weekends, the employee says that the waiting time lasted two hours at once.

Reconstruction of the nearby Phatek Philippe store, LaopPown windows showed a glowing golden deer and Lotus Sutra URN against black display panels in the Museum. The company uses traditional Chinese golden handicrafts inspired by ancient royal jewelry.

Jessie Lim, a 52-year-old Singaporean store entered the shop with low hopes, but in his bracelets and his bracelets and his daughter, buy at least $ 4,000.

“Design is very cool. The wings of butterflies are two floors, – he said. “Also there is a diamond (go into the branches).”

Vembor Vembian Vembiand’s player Vemniana Vembiandama also took one of the benders of Laopu’s Gurd, as well as to Beijing, when he came to Beijing, the athlete’s Chinese representatives said CNBC.

The 21-year-old French basketball played a golden flee in the last Kazakhstani performances, including a New York City sports show. He was Brand ambassador for LVMH last year.

CNBC gets you in a new golden warehouse in Singapore because investors hurry to buy physical bars

12,520 yuan ($ 1,747) version of manual Gourd-shaped Colgle is the most popular section on the Chinese e-commerce section of the Chinese e-commerce section of Laopu. Pricier (29,250 yuan) made of gold yarns took the fifth place.

Laotu supplemented by investors with China’s annual expense – in 2024, up to 166% in 2024 in 2024 ($ 1.37 billion). The company’s shares in June 2024 in Hong in Hong $ 40.50’s “HC” of $ 40.50 will exceed 2000%.

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Hong Kong listed jewelry Shares of Laopu Gold are torn

When Lowopu has a clear beneficiary to prevent gold prices, their success, their achievements, they compare to their European fashion China’s sales decreases, domestic consumption. May, cardboard parents Emi The growth of Laopu said that he participated in the European company “Creativity and the development of ways to lay our brands.”

For the Singapore enterprise, Laot produced an exclusive diamond Goond Gold Cross for local consumers, such as popular Hulu necks, such as Chinese people and cognitive culture.

Wait a few days after the opening of the store, it was one hour ago on a working day, according to a 60-year-old owner of local construction business. Instead, he returned when he was about 30 minutes.

To prevent long ways of Loopu, people working near Singapore have taken advantage of even working day lunches.

“The whole office is not only one but three, 3,” Juliana Go, 58-year-old Singapore, “about his daughter and his colleagues.

Going to see Lasopu, it noted its design and always noted the traditional impact of Chinese design. Pearl “probably”, “he said, and gold has investment cost.

To preserve the exception, Laop will increase prices at least twice a year, and gold prices fall, and gold prices will fall, and on Wednesday, Wednesday, under the guidance of China on this day. Nomura added that the company is planning to open a store next year.

Early days

Question Loopu can make it one of the European luxury, and it is the first unrest in the dream of the Singapore store.

“I don’t know if they are good yet, but they are successful,” he said Li Ji, “Shanghai” is the director and director of the “Shanghai” University of Tong. According to him, the growth of Loopu’s last two or three years is based on 16 years of effort, and productive solution to the functional, emotional and social needs of medium-level Chinese consumers.

Many Chinese companies exaggerate the functional or emotional value of their brands, he said. For the world market, it has to increase its prestige, such as slowly and steadily, slowly and steadily.

Part of the success of Laopu depends on its exclusive so far. Chow Tai FookThere is about 100 years of Hong Kong More than 6500 shops. But in December, its total profit margin is 29.5%, against 41.2% to Loopu goldIt used a selective approach to less than 50 stores.

Lee, he said he worked as a Vice President of the Chinese Price Association Association, which he worked for the Chow Tai Fak with Chow Tai Fak, but it is not due to changes in partial management. Loopu had to cover some stores when you need to cover several stores with a soft cover, and when they need to cover several stores with a soft cover and tens of ten years ago.

Loopu leadership refused to get interviews for this event.

This is the founder of Laopu until the end of 2016, the founder of S.U, currently adopted the direct management of the research and development of products with 20 employees at the departments. In advanced management to extend, S.U. In November 2023 he served in November.

Laou’s first foreign venture was still close to home, and Oliver showed Dave Xie. Singapore has a large ethnic Chinese people, and without a visa-free policy attracted many Chinese tourists.

XIE added that other Chinese companies, such as Florazis brands, have added a design and package of products that have been inherited to attract world consumers.

A big trend

The story of Laop’s gold is that for Chinese brands – from winter to Chinese brands – from winter Pop Mart‘s Labubu is accumulated to DitchElectric machines – try to expand all over the world, regardless of trade tensions.

In China, local brands already received seven luxurious rankings of TMAL, – says Ashley Dudarenok, Chinese consultant’s founder. The interest in Chinese brands abroad was accelerated with progressive desires for the previous reputation and the prestigious heritage and the intensive care for geopolitical redemptions, “he said.

If he can equalize the true plot with universal attractiveness, his trajectory “The Prime Minister said that the early global mirror of European houses,” he said that his first international flagship store will support and strategic choice of gold.

Singapore’s integrated resort has more than 170 luxury brands, according to the Vice President of the MARINA BAY Sands.

“Loopu gold is one of the new brands that we will meet us this year,” he said. “The first international boutique outside China will further increase one of our categories, stylish watches and jewelry.”

Shanghai Tang, Caravan-Chinese jewelry also contain stores in Marina Tyin sands in Qeelin and Hadilao hot pots.

Many Chinese companies can be premium Global players, every success story can match many failures, – said Chen Luo, Chen Luo in Global Studies.

But they are running in the Western Brands, Luo said that Chinese companies should adapt to customer requests that can be changed at home.

“My attitude is Western companies, especially US companies, are very easy to life.”



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