The 2026 Super Bowl halftime show has become a lightning rod in America’s ongoing culture war.
The group of conservative activists Turning Point USA is jumping into the fray first with its own alternative halftime showwhich will be called the All-American Halftime Show.
It’s not the first time in Super Bowl history that someone has done an alternative halftime show, but it’s the first time on a partisan line.
If you want to know more, Watch with us has put together this guide to the Turning Point USA halftime event.
When is the Super Bowl Turning Point 2026 USA Halftime Show?
It’s difficult to put an exact time on it, as the starting point will be determined at the end of the first half of Super Bowl 2026. If the big game starts at 3:30pm PST/6:30pm ESTthen the halftime show could start around 5:00 pm PST/8:00 pm EST. But there is no established time beyond this estimate.c
How to watch the 2026 Turning Point USA Super Bowl Halftime Show
Turning Point USA will broadcast its All-American Halftime Show live at the outlet YouTube, Xi Rumble accounts The conservative channel also shares the event with select partners including Daily Wire+, Real America’s Voice, TBN, CHARGE!, The National News Desk, NTD.com and OAN News.
Who is performing at the 2026 Super Bowl Turning Point USA Halftime Show?
Kid Rock is the main event of the All-American Halftime Show. It will be added Brantley Gilbert, Lee Brice i Gabby Barrett.
Why is Turning Point hosting a halftime show?

Kid Rock and Bad Bunny
Getty Images; Cinema magicTurning Point hosts an alternative show because the NFL selected a Puerto Rican artist Bad Bunny to headline the Super Bowl 2026 halftime show. Bad Bunny is one of the best-selling musicians in the world and very popular with Latino fans. He’s also very outspoken against ICE, and his plans to perform his entire set in Spanish have faced pushback from some conservative activists who claim Bad Bunny doesn’t love America enough to be honored with such a spotlight. Some have even questioned Bad Bunny’s citizenship, which glosses over the fact that he is an American citizen because Puerto Rico is an American territory.
How does Turning Point describe its halftime show?
According to the organization’s site, it will be “a unique and patriotic event that proudly celebrates American culture, freedom and faith… The All-American Halftime Show is an opportunity for all Americans to enjoy a halftime show with no other agenda than to celebrate faith, family and freedom… We set out to provide an entertainment option that will be fun, great and exciting for the whole family as millions come together.”
How long will the Turning Point USA halftime show last?
Theoretically, Turning Point’s halftime show doesn’t have to follow the same time frame that the NFL will use for its show. Super Bowl halftime performances usually last between 45 minutes and an hour. With several performers lined up for Turning Point, it can be tricky to give them all time to perform in such a short amount of time. That said, the vast majority of viewers will return to the Super Bowl when the third quarter resumes.



