Kendall Jenner appears in his first Super Bowl ad and pokes fun at his dating life in the process.
The 30-year-old supermodel stars in a new ad for Fanatics Sportsbook where she hilariously pokes fun at the belief that NBA players who date her then become bad at their sport.
“Didn’t you hear? The internet says I’m cursed,” Jenner begins in the TV ad, which premiered online on Tuesday, January 27. “Any basketball player who dates me is a little bit hurt.”
The Kardashians The star continues to joke that his wealth comes from successful sports betting.
“How else do you think I can afford all this? Modeling?” she quips, descending a staircase surrounded by paintings of her with unidentified basketball players (whose faces have been ripped from the artwork).
“This pool? Basketball Boyfriend 1 missed the playoffs. I guess nobody got a ring in this house,” she says as she floats in a pool.
Later, he shows off a vintage car and claims he bought it after betting on another lover.
“Do you like this bad boy? Boyfriend 2 fell straight out of the league. Not that I ever drive,” he quips.
Finally, Jenner boards a private jet (“Thanks, Boyfriend 3!”) and says she’s ready “to bet on something new: football players.” She and a flight attendant laugh as they prepare to fly to California for Super Bowl LIX.

“The Kardashian curse,” Jenner adds while sipping a glass of champagne. “That’s not even my last name.”
The ad is part of a promotion that will allow fans to bet along with Jenner, who will share her pick for the winner of the big game on Wednesday, January 28. The following day, fans will be able to “Bet on Kendall” through the Fanatics Sportsbook app.

“The magic of this campaign is how Kendall Jenner transforms the tradition of the Kardashian Kurse into something playful, participatory and (unmistakably) of the moment.” Selena Kalvariadirector of marketing for Fanatics Betting and Gaming, said of the announcement in a press release. “With Fanatics’ unparalleled cultural influence in sports, ‘Bet on Kendall’ is the perfect way to put Fanatics Sportsbook in the spotlight with Fanatics Studios and our incredible partners at OBB Media.”
While the ad leaves no specific indication as to who Jenner might be referring to, fans know that she has dated several NBA stars over the years. Most recently, she was in a relationship with the Phoenix Suns guard Devin Booker off and on from 2020 to 2022 before them they briefly rekindled their romance last year
Jenner has previously been linked to past and present NBA players Blake Griffin, Ben Simmons, By Angelo Russell, Chandler Parsons, Jordan Clarkson i Kyle Kuzma.
Years before the Super Bowl announcement, Jenner’s own sister grilled her about having a guy. During Season 3 of the Hulu family reality show, Kim Kardashian he was wearing a t-shirt which read “Kendall Starting Five” and included photos of some of the NBA players he’s dated.



