Meta to stop selling political ads in the EU since October

In response to European political advertisers, Meta said Friday would stop selling and showing a political advertisement in etogon.

Calling the legislation requirements “not working,” technology giant wrote in blog post that the law is called Transparency and political advertisements (TTPA), introduces the “additional obligation, a system that is important for the process and system that makes the level of complexity and conditioning for the EU.”

Adopted by European Commission on 2024, TTpa Mandates company sold advertising for clear political advertising labels. Give information about Sponsor, Elections or referendum you want, what ads costs, and what the target mechanism is used.

The law also requires the data collected to serve a political advertising that should be used if the person or agency can use some kind of private data, as it is used for political opinions or opinions, it is used for the profile.

The cause seem too much for meta, but that produces profits from his push. The company said that the EU is consulted by extensive, but the conclusion should provide the service to offer an advertisement service that “cannot be used for advertising or user,” or stop offers the ad.

“Once again, we see the adjustment obligations effectively to eliminate the most popular products and services of the market, more reduction selection and competition,” Meta writing.

Google, other advertisement of advertisers are also say It will stop selling political ads in October in October, the following value, arguing that the law brings significant operating challenges and uncertainty.

This is the latest of Tussles between the EU and a great technology because of the trusted block of the influence and the power of the platform. Tech Company has AUExperienced Competition rules, Ad-ranging regulatoryand more.